By: Jake Handy (@jakehandy) and Margaret Harrison (@NerdInNashville)
(Excerpt from Metadata Essentials)
Your long and short book descriptions should be an accurate, compelling, and comprehensive guide to the inside of the book.
In this blog, we’ll provide best practices designed to optimize your descriptive copy, both for machines (e.g. Amazon, Google and other search engines) and humans (potential readers considering the book) in general search and at retail stores.
Tis' the season for giving!
As the snow begins to fall, many are preparing for end-of-the-year festivities. Not only is this a time to prepare for future 2020 endeavors, but it is a season when people reach out to friends, family, and their community to give back.
Deck your shelves with savings this holiday season and offer the books and sidelines your customers want most! From the top fall books to regional favorites to gifts and games, Ingram has the inventory and speedy shipping that indie bookstores need to meet the seasonal demand with ease.
The musician and Hip Hop legend—hailed as the greatest MC of all time and compared to Thelonious Monk—talks with Ingram’s Lead Content Manager Nicole Robinson-Hamilton about his new book, Sweat the Technique: Revelations on Creativity from the Lyrical Genius, his 30-plus-year career, and more.