Ambitious Newcomer Bird Street Books Chooses Ingram for Sales Representation and Book/E-book Distrib

29-May-2013

First book in program by Dr. Phil McGraw lands at #1 on multiple best-seller lists

NASHVILLE, TN – Bird Street Books, Inc., the new and quickly growing Los Angeles-based publisher recently selected Ingram Publisher Services to manage the sales and distribution of their rapidly growing list of physical book, e-book and audiobook titles.

Bird Street Books, launched in May 2012, is an independent book publisher led by Jay McGraw, Executive Producer of the Emmy® award-winning, syndicated daytime series, “The Doctors” and New York Times best-selling author. Bird Street Books offers the unique ability to bring timely and relevant titles to consumers through its exclusive on-line sales portal www.thebooknook.com. The Book Nook offers book lovers a quick and easy online book-buying experience, featuring Bird Street Books’ published works as well as thousands of other mainstream titles.

"The idea for Bird Street Books is to champion authors whose messages resonate with audiences, whether with tangible self-improvement results or simply providing compelling storytelling,” says Bird Street Books Founder, Jay McGraw. "As content creation and distribution become more complex, Ingram's strong relationships within the bookselling community and their comprehensive distribution services are what we need to ultimately reach the most avid readers possible."

Bird Street’s first book to hit the retail book market, “Life Code: The New Rules for Winning in the Real World” (978-0985462734) by Dr. Phil McGraw, debuted at #1 on The New York Times Bestseller List in February 2013, as well as the best-seller lists of The Wall Street Journal, USA Today and Publishers Weekly. It is also the best-selling e-book title via Ingram's CoreSource® Plus platform solution.

"Bird Street Books is an innovative and well-connected independent publisher who publishes timely, high-profile books," said Mark Ouimet, Vice President and General Manager, Ingram Publisher Services. "Getting content to market quickly is critical, and Ingram's full service physical and digital distribution, website fulfillment, and sales and marketing tools are helping Jay McGraw and his team position their books for success."

Upcoming releases from Bird Street Books include: Facing the Music (978-1939457882), an autobiography by Backstreet Boys member Nick Carter and S.O.S (978-1939457875), the compelling story that chronicles one American family’s harrowing, near-death experience aboard the Costa Concordia cruise ship that sank off the coast of Italy last year.

Ingram Publisher Services manages sales and content distribution for Bird Street Books in the United States and Canada. Ingram also handles consumer direct fulfillment for TheBookNook.com.

About Bird Street Books
Bird Street Books, Inc. was founded by Jay McGraw, New York Times bestselling author and Executive Producer of the Emmy® award-winning, syndicated daytime series, “The Doctors.” McGraw’s titles include Life Strategies For Teens, Jay McGraw's Life Strategies for Dealing with Bullies, The Ultimate Weight Solution for Teens, Daily Life Strategies for Teens, and Closing the Gap.

Bird Street Books’ publishing model has found success championing authors whose training & methods achieve definable results for their audiences. The company leverages its extensive experience communicating directly to consumers through television to create content that translates directly to sales. What was learned from the incredible success of self-published The 17 Day Diet (Dr. Michael Moreno), and inspired by the continuing success of its wider distribution, with over 1.1 million in retail sales to date, Bird Street Books continues to grow and attract popular health, fitness, and lifestyle authors, including Dr. Andrew Ordon (Better in 7: The Ultimate Seven-Day Guide to a Better You) and top-selling fitness guru, Denise Austin (Side Effect: Skinny). Drawing from and responding to what consumers want and targeting an author’s most fervent fans first, Bird Street Books has defined a “premium presale” publishing and marketing model that creates a targeted launch base for many of its releases, followed by a more traditional distribution model that puts their titles everywhere books are sold. Digital and audio versions for multiple platforms are also produced for all their books.

Bird Street Books also offers the unique ability to bring the biggest and best titles to consumers through its exclusive on-line sales portal www.thebooknook.com. The Book Nook offers book lovers a quick and easy online book-buying experience with lower costs than suggested retail pricing and without the distraction of TVs, clothing or furniture for sale. It is the “premium presale” venue for all of Bird Street Books’ new releases. For more information visit www.birdstreetbooks.com

About Ingram
Ingram Content Group (“Ingram”) is comprised of several subsidiaries to Nashville-based Ingram Industries Inc. Ingram includes a comprehensive suite of publishing industry services companies that offers numerous solutions, including physical book distribution, print-on-demand and digital services. Committed to the success of its partners, Ingram works closely with publishers, retailers, libraries and schools around the world to provide them with the right products and services to help them succeed in the dynamic and increasingly complex world of content publishing. Ingram's operating units are Ingram Book Group LLC, Lightning Source LLC, VitalSource Technologies LLC, Ingram Periodicals LLC, Ingram International, Ingram Library Services LLC, Spring Arbor Distributors, Ingram Publisher Services LLC, Tennessee Book Company LLC, and ICG Ventures LLC.