Capture Consumer Interest
Make insightful changes to online title and author details based on new sales growth opportunities surfaced through Marketing Insights. 70+ data points monitored daily to track and analyze current activity and engagement across web, social, and retail channels.
- Paid social media advertising suggestions
- Tips on developing an audience
- Book description improvement areas
- Goodreads author page improvement ideas
- Advice for Amazon author pages
- Structural issues in book descriptions
Prioritize Trending Titles
Focus your marketing efforts on revenue driving titles garnering the most attention. Ensure your book is positioned for success with insights gathered from uniquely prioritized lists and title-level Amazon data reports.
- Amazon bestseller rankings
- Amazon pricing history
- Active Goodreads members
- Monthly Wikipedia pageviews
- Direct link to your title’s format and stock availability on Amazon
- Amazon 3rd party sellers with your title in stock
- Date last won
- Percentage loss in the last 30 days
- Percentage loss in prior period
- 3rd party pricing
Prioritize Trending Titles
Focus your marketing efforts on revenue driving titles garnering the most attention. Ensure your book is positioned for success with insights gathered from uniquely prioritized lists and title-level Amazon data reports.
Increase Consumer Engagement
Identify under-performing titles and execute more informed marketing decisions across your catalog with a centralized look into the latest online retail and social media analytics. Understand consumer demand to pinpoint titles that would benefit most from additional promotion within online and social channels.
- The number of members “currently reading”
- The number of members who “want to read” your title
- The number of star ratings
- The number of written reviews
- Average star rating
- Facebook engagement with Amazon product page link
- Twitter engagement with Amazon product page link
Market Your Titles with Confidence
Use knowledge gained from Marketing Insights to improve your titles’ online discoverability and scale your backlist for continued growth.
- Headline optimization
- Cover image analysis
- Description structure and formatting
- Author bio template
- Website recommendations for key author presence
- Amazon author data
- Keyword suggestions
- Inbound and outbound marketing tips
- Marketing activities scorecard
- BISAC code guidelines
- Full catalog data warehousing
Market Your Titles with Confidence
Use knowledge gained from Marketing Insights to improve your titles’ online discoverability and scale your backlist for continued growth.
